To the layman, signboards serve as informational aids that give us directions or alert us to offers in our vicinity. While we appreciate and understand the importance of an effective signboard, we don’t often consider the types of signboards that our own businesses could use. Each type of signboard is designed with a specific purpose in mind, thus understanding the pros and cons of each could make the difference between conveying your offer successfully or unsuccessfully. In this article, we aim to take you into the mind of a signboard maker, listing down the considerations that decision makers should take note of when creating signboards for their business.
The most conventional and widely used type of signboard is the 2-D print. Flat laid text and simple direct messages are common characteristics of this signboard. Particularly cost effective and flexible in application, the conventional signboard is useful for giving simple instructions or supplementing more flashy pieces of advertising.
Moving from the old to the new, we present the LED signboard. The usage of LED lights allows for attention seeking characteristics, particularly in the night or in dark spaces. Moreover, high resolution pictures and creatively designed text can be displayed be displayed on this type of board making it a competent alternative when business owners want to put out their main selling point.
Evolving from the conventional 2-D signboard are 3-D signboards. Arguably one of the most eye-catching signs around, the 3-dimensional effect gives a pop effect to your work. Where this particular signboard shines is when displaying products that are multi-dimensional as the depth of such products can be brought out and illustrated to the viewer.
Popularized by movies and pop-culture, neon signs have become a staple of night life districts. The retro appeal combined with a touch of class places these signboards in a class of their own. However, it should be noted that neon signboards consume relatively larger amounts of energy as compared to their LED counterparts. As such, business owners should use them in moderation.
Created out of necessity for displaying in both bright and dark conditions, box signboards utilize conventional 2D print while combining it with LED lights in order to illuminate the sign in the dark. As such, this sign is considered to be both energy efficient and flexible for multi-location needs.
This list of signboards is hardly exhaustive, with variations and combinations of the listed types existing on the market. Should you wish to find out more, enquiring with a local signboard maker could give you the requisite knowledge needed to make an informed business decision.